It's always exciting to see our copywriting work live on a client website, so spotting our wording on the Matalan kidswear pages totally makes our day!

Writing fashion copy is always fun, but we particularly love letting our brains loose on the boys/girls fashion pages. As Mums to three small (pesky and grimy) boys, we enjoy writing wording that matches real family life and makes people smile.

Here's some of our favourite lines that are live on the Matalan website at the moment:

"Kit him out in the latest trends with super cool tops, roll-up jeans and hardwearing outfits - perfect for dirty knees and growing boys."

"From sweet toddlers to teen babes, our girl’s collection is perfect for schoolyard style, springtime parties and dress-up Disney princess afternoons."

The Matalan spring/summer fashion and homeware is really lovely this year - definitely worth a peek!

We thought it was about time to share lots of exciting work that we've done recently for the retail giant Matalan! Yay.

Admittedly Becs has spent a fair amount of time lurking around Matalan stores in recent months to see her work on the in-store POS, hear her wording on the Matalan radio and pick up leaflets containing her headlines... she's a total word nerd.

Our copywriting work on Matalan in-store summer POS:

Our copywriting work for the Matalan 30th Birthday celebrations:

Our copywriting work on Matalan Reward Card mailers:

It gives us happy feelings to see all of this work!

This morning we're having a (very exciting) cup of tea and reading our copywriting work in the latest Matalan mailer that just popped through Becs' letter box!

Filled with great offers, lovely clothing and fresh looks for your home, the mailer goes out to 3.5 million Matalan Reward Card holders.

We're so proud and pleased to see our wording used in the mailer, it was a great piece of work which we really enjoyed doing (and we're a little bit in love with the Matalan homeware range). Keep your eyes peeled for more pieces of our Matalan copywriting work coming soon!

We are over the moon to announce that we are working with Matalan - one of the UK's leading clothing and homeware retailers on a very exciting batch of copywriting projects!

We can't wait to see our work in their brochures, in magazines and in their stores... Keep your eyes peeled for more news!